Indoors 809

Published on January 5th, 2010 | by Greg


Reduce If You Can’t Reuse or Recycle

That’s the idea- reduce when you are unable to repair or recycle something. Here in San Francisco, you can add “compost” to the list- but that’s a kind of recycling or reuse, really. Ultimately, you’ll have trash though, and then you need a place to put it. And if you’re reading this, not just any garbage can is good enough for you! You need something extra. And Base Brands aims to give it to you with their Reduce Compactor Can.

This 40-liter monster can hold plenty of garbage, and do so while looking pretty good- the heavy duty stainless steel construction holds up well, cleans up easily, and is sexy to boot. But the really fun feature is the lid- the unique compactor allows you to manually press down on your garbage safely and hygenically. We were able to fit about twice as much trash in a given bag, saving us money on trash bags and doing a bit to save the planet as well- fewer trash bags equals less waste.

As if that weren’t enough, the foot pedal worked quite well, and stood up to some decent abuse courtesy of our constant stomps. We weren’t quite as big a fan of the inner part of the lid- despite the best efforts of Base Brands, gooey stuff can get around the edges and onto the upper area of the lid, which can be hard to clean. Generally, though, it was pretty straightforward, and we just took a bit of care to ensure that the gunky stuff was towards the bottom before trying to compress the bag. The lid seals nicely and closes pretty quietly, so that you can simply step on the pedal, toss in your stuff, and not worry about any slamming noises. All in all, we couldn’t think of much else we’d want from a garbage can, except perhaps for it to automatically take care of itself. Perhaps next year. Until then, Base Brands offers the Reduce- and at $170 to worry less and use less, it’s worth it.

About the Author

Greg dreamed up the idea for the Truly Network while living in Hawaii, which began with a single site called TrulyObscure. In 2010, when advertisers and readers were requesting coverage beyond the scope of that site, TrulyNet was launched, reaching a broader audience over a variety of niche sites. Formerly the head technology correspondent for the Des Moines Register at age 16, he has since lived and worked in five states and two countries, helping a list of organizations and companies that includes the United States Census Bureau, TripAdvisor, Events Photo Group, Berlitz, and Computer Geeks. He also served as the Content Strategy Manager for HearPlanet, a multi-platform app that has reached over a million users and has been featured in the New York Times, Hemispheres Magazine, National Geographic Adventure, Fox Business News, PC Magazine, and even Apple’s own iPhone ads. Greg has written as a restaurant critic and feature journalist for a number of national and international publications, including City Weekend Magazine, Red Egg Magazine, the Newton Daily News, Capital Change Magazine, and an arm of China Daily, Beijing Weekend. In addition, he has served as a consulting editor for the Foreign Language Press of Beijing, as well as a writer and editor for the George Washington University Hatchet, the school newspaper of his alma mater. Originally from Iowa, Greg is currently living in the West Village of Manhattan.

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